I can help you increase revenue using Market Basket Analysis and Product Bundling
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Project Details
Why Choose My Market Basket Analysis Service?
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I help e-commerce businesses increase their average order value and revenue using market basket analysis and product bundling strategies. With more than 7 years of experience in analytics and consumer behavior, I identify which products customers are most likely to buy together, helping you plan upselling and cross-selling campaigns that actually work.
My service bridges technical analysis and business outcomes, offering actionable insights instead of just data.
What Makes My Product Bundling Strategy Effective:
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Proven expertise in Python, R, and Excel for market basket analytics and product association rules
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Deep understanding of B2C, D2C, and marketplace business models
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Ability to translate statistical results into real-world bundle plans and pricing strategies
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Delivery of clear reports, dashboards, and visualizations showing high-affinity product groups
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Experience across fashion, grocery, skincare, and digital retail industries
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Focus on sustainable, data-driven methods to increase average order value (AOV) and retention
What I Need to Begin Your Market Basket Analysis Project
To design the best product combination and bundle pricing strategy, I need a few details before we start:
1) Product and Market Overview
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Product catalog with SKUs, categories, and price range
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Key items you want to promote or pair
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Sales channels (Shopify, Amazon, website, or marketplace)
2) Historical Sales Data
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Clean transactional data (CSV/Excel/SQL) with fields like customer ID, date, order ID, and product ID
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Purchase frequency, volume, and repeat patterns
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Optional: product price or discount information
3) Customer Segments and Behavior
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Customer groups (by demographics, frequency, or spending behavior)
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Target audience for cross-selling or promotional bundles
4) Revenue and Marketing Goals
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Expected outcome: increase AOV, reduce abandoned carts, or test new bundles
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Campaign preference: bundle pricing strategy, combo offers, or checkout cross-sell initiatives
5) Implementation Plan
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Specify whether you’ll apply insights in online, in-store, or hybrid settings
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Platforms or tools used for managing sales or analytics
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Preferred format for delivery: report, dashboard, or strategic playbook
Portfolio
Market Basket Analysis for Product Bundling in Fashion E-Commerce
Discover how a fashion e-commerce brand used market basket analysis to identify high-affinity product pairings and increase average order value. A case study in data-driven cross-selling and dynamic bundling strategy.
Segment-Based Product Bundling for Online Grocery Sales Growth
See how an online grocery platform used customer segmentation and market basket analysis to create tailored product bundles. A case study in increasing basket size, repurchase rate, and promotional ROI through personalized offers.
Basket Affinity Modeling for In-Store Cross-Selling in Retail
Learn how a home improvement retailer used basket analysis and shelf optimization to increase cross-category sales and average basket size. A case study in data-driven in-store merchandising strategy.
Process
Customer Reviews
5 reviews for this Gig ★★★★☆ 4.1
This service helped me stop guessing. I now know which of my products people are more likely to buy together. The best part was how clearly everything was explained, even for someone like me who isn't into analytics.
I had no clue what people were buying with our fitness bottles until this analysis. The recommendations were simple, and we added combo deals with towels and protein bars. Our sales improved within a few days.
Honestly, I didn’t think this would help much, but the insights were spot on. I learned that customers usually buy certain skincare products together, which I hadn’t noticed. We changed our layout and saw more bundled checkouts.
We were trying random product combos in our offers, but nothing worked. The report helped us understand which items actually go well together based on data. It made a big difference in how we structure our collections.
I run a small online store and always guessed which items to bundle. After this service, I found out customers often bought our planner with our pens. We tried the suggestion and saw a clear bump in cart size.






